Julia Softly is the founder and owner of fashion label MLM. MLM is a contemporary women’s wear label that has become well recognised for its authentic take on modern and feministic dressing. MLM clothing is designed for sartorially intuitive women, drawing inspiration from style icons both past and present to create collections that are modern, edgy and forever wearable. MLM is constantly expanding and is now stocked in over 100 boutiques across Australia and the world.
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